The Plus Ultra Advantage: Tailored Investment, Targeted Growth

At Plus Ultra, we invest in companies with proven traction, aligning strategic capital through bespoke SPVs that simplify your cap table and enhance investor relations.

 

Our model ensures investors are all-in on your company, backed by a seasoned and vetted Go-To-Market operating team ready to accelerate your revenue and profitability growth.

 

With Plus Ultra, you get more than funding—you gain a dedicated partner committed to driving your success. Scroll down to discover how we can empower your vision.

Investment Thesis

 

At Plus Ultra, we target companies with revenue approaching $1M or more, where the signs of product-market fit are evident and the growth potential is substantial.

 

The things we need to see to invest:

Traction:

We invest in Growth, not ideas or prototypes. $1M or greater Revenue/ARR or a clear growth path to this within a quarter. 

Inflection Point:

We bring Capital AND GTM operating help to drive a measurable impact on growth trajectories. Transitioning from founder-led to sales-led growth, adding new GTMs, need to scale current GTMs, or new market entry

Growth Potential:

Companies with big ideas, proven product-market fit, competitive differentiation, large TAMs, and understanding of GTM metrics

SPV Fit:

Business models benefitting from "Smart Capital"; models with complex GTM models or technology stacks that don't fit well into average tech investor cookie-cutter mindsets

Check size:

Late Seed: $2-5M / Series A: $10-25M

SPVs are our chosen investment vehicle because they align investors directly with the businesses they believe in, providing both flexibility and focus.

 

Our operational expertise truly sets us apart—our team collaborates closely with founders to optimize strategies, scale operations, and drive meaningful growth. We provide more than just capital; we deliver the strategic insights and hands-on support that drive long-term success.

Team

Pablo Grodnitzky

Rachel Corn

With a career spanning pre-revenue startups to senior leadership roles at Intel, IBM, and Nuance Communications (Microsoft), Pablo has a wealth of experience in leading sales and operational transformations, driving revenue growth, and executing complex go-to-market strategies.  As a VC, Pablo's deal-making experience gives him a sharp eye for investment opportunities that offer growth potential and operational expertise to support founders in achieving profitable, efficient growth. He earned his MBA from Harvard Business School..

Rachel Corn is a seasoned the executive with significant growth and go to market experience. She has led growing technology companies as CEO and head of sales & marketing. Prior to her operational roles, Rachel led a diligence consulting and advisory firm, Topline Strategy, that worked closely with investors. Rachel is deeply familiar with what it takes to get funded and what is required to take a startup from zero to 100. She earned her MBA from Harvard Business School.

About Us

 

  • Team and Expertise: Seasoned technology operating team with deep expertise, tackling complex GTM challenges

  • Track record: Team has 20 years of fundraising experience 

  • Industry knowledge: software, hardware, consumer goods and services

  • Smart Capital: investors with an understanding and interest in the opportunity

  • Special Purpose Vehicle (SPV): combines venture equity, debt and other vehicles

Our Operating Partners' services cover all Go-To-Market functions and offer executive coaching services for maturing companies. This includes:

  • Leadership: CEO, CMO, CRO, CCO: Coaching

  • Marketing: CMO, ABM, Demand Generation, Product Management, Strategic Marketing

  • Sales: Sales leadership, Revenue Operations Management, Compensation, Training

  • Customer Success: Onboarding, Revenue Renewals & Expansion

  • Finance: Strategic Planning, FP&A, Budgeting

Thought Leadership

Three Top Fundraising Fears of Founders and How SPVs Address Them

 

Founders are primarily builders who excel at developing ideas and growing companies. However, fundraising—a critical skill for company success—often falls outside their expertise. While venture funding remains essential for growth, many founders struggle with three key challenges that Special Purpose Vehicles (SPVs) can effectively address.

 

Time and Stress Management

 

The traditional fundraising cycle can stretch for months, consuming valuable time through multiple meetings, negotiations, and continuous communication with potential investors. Studies indicate that fundraising typically takes up 50% or more of a founder's time, leaving them overwhelmed while managing core business responsibilities like leadership, product development, and commercialization.

 

SPVs streamline this experience by consolidating multiple investors into a single entity, enabling faster fundraising with clearer terms and timelines. Through their simplified structure, SPVs created by experienced investors can reduce founder fundraising time by up to 80% compared to traditional venture rounds.

 

Control Preservation

 

When raising capital through traditional venture capital, founders often worry about losing control of their company. Multiple individual investors can fragment the cap table, each seeking influence over business decisions. SPVs provide a streamlined solution by consolidating investors into a single entity on the cap table, reducing complexity and preserving founder control. This unified structure not only simplifies governance but also enables founders to secure funding while maintaining strategic decision-making power. By consolidating investor influence, SPVs help founders avoid decision-making bottlenecks.

 

Administrative Efficiency

 

Traditional fundraising involves extensive paperwork, from term sheets to individual investor agreements, creating a significant administrative burden.

 

SPVs simplify this process by:

 

  • Consolidating documentation into a single set of agreements

  • Designating a lead investor to manage the SPV

  • Reducing the number of direct investor relationships to maintain

 

By centralizing investor management and automating key administrative tasks, SPVs can reduce legal and compliance overhead by more than 60%, freeing up founders to focus on scaling their business. This streamlined approach not only saves time but also minimizes costly legal fees and operational distractions that come with managing multiple investors individually.

 

As the fundraising landscape continues to evolve, SPVs are becoming an increasingly popular tool for founders seeking efficient capital raises. Their ability to streamline processes while protecting founder interests makes them especially valuable for early-stage companies looking to sustain momentum during critical growth phases.

Sources
 

Contacts

Need to talk to us?

Name *
Email *
Linkedin Profile *
Message *